DRTV "101"

The following are excerpts of an interview with Rick Cesari, the CEO and Founder of Cesari Direct.  These video clips provide viewers with a quick DRTV education combined with thoughtful insights from one of the most respected executives in the DRTV industry.  Additionally, we invite you to call our office to talk about your specific DRTV needs or interests.

What Is DRTV?	The History of DRTV	The Power of the Half Hour
Benefits of DRTV	DRTV: The “Engine That Drives Your Business”	Cesari Direct’s Secret to a Successful DRTV Campaign
Synergy Between Web, Mobile Devices & DRTV	Hiring a DRTV Agency	The Cesari Direct Approach