The Team

image: Head Shot

References:

“David Hofmann and his Media team at Cesari Direct are true professionals in the DRTV business. They are clear concise communicators, which makes them a pleasure to work with on a daily basis.”

JoAnn Levey
Sr Vice President,Long Form Sales
ION Media Networks

“David Hofmann and the Media Department at Cesari Direct are true class acts and are wonderful people. They are a real pleasure to work with.”

Andy Donato
Vice President
Treehouse Media Services, Inc.

David Hofmann

Vice President of Media Services

David’s professional approach has solidified Cesari Direct as a leader in “hands on” media campaign management. Not only has his always-accessible manner rubbed off on his media team, but it also is the reason given by Cesari clients when describing their experiences with the company.

“Our #1 priority is our clients. Each and every member of the Cesari Media Team is focused on making the campaigns a success,’’ Hofmann said. “The media campaigns of today are more challenging to maintain. Each requires their own unique mix of media. What works for the $29.95 product doesn’t necessarily work for the $700 product. We’re able to find the right mix and build on that for each client.” Hofmann added.

David is responsible for overseeing all aspects of Media Management at Cesari Direct. His position includes coordinating the Cesari team of buyers as well as overseeing Cesari Campaign Management. His critical task is to ensure that every Cesari media client is given the service needed to make a campaign successful.

David is a 20-year veteran of the media industry. He’s seen direct response evolve from a few entrepreneurial products to more Fortune 500-type companies. Before joining Cesari Direct, he worked with Seattle-based Media Marketing Group and was Vice President of Media Operations at Channel One Media. His long form campaign management includes such successes as: The Juiceman, George Foreman Grill, Oxiclean, Quick n Brite, Sonicare Toothbrush, Flavorwave Oven and the Rug Doctor.

What would he do with a few days off? Get out of the Northwest rain, fly to Palm Springs and find a tennis court.

David can be reached at (206) 281-7975.